SKYINK DIGITAL INDEX
Sydney Digital Benchmark
Original benchmark data generated from publicly measurable website signals across 58 currently indexable business websites.
MEASURED MARKET SNAPSHOT
58websites measured
86/100average digital score
38strong-score websites
4lower-score websites
Common platforms
Custom / Other30
WordPress22
Squarespace4
Wix1
Webflow1
Frequently detected issues
No click-to-call phone link detected on the homepage31
No enquiry or quote form detected14
Primary H1 heading not detected on the homepage13
No clear enquiry call-to-action detected on the homepage13
Structured data markup not detected12
Homepage meta description may be missing or incomplete10
Limited service or contact page depth detected8
Slower-than-ideal homepage response detected8
WHAT THE DATA MEANS
A benchmark is useful when it shows where the market leaves room to outperform.
An average score does not decide whether an individual website is good or bad. It shows the relative digital standard visible across the measured sample and helps identify common gaps worth investigating.
SkyInk uses these signals to prioritise where websites, search visibility and digital workflows can create a commercial advantage.
READY WHEN YOU ARE
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