SKYINK DIGITAL INDEX
Sydney Digital Benchmark — NSW
Original benchmark data generated from publicly measurable website signals across 37 currently indexable business websites.
MEASURED MARKET SNAPSHOT
37websites measured
87/100average digital score
25strong-score websites
3lower-score websites
Common platforms
WordPress17
Custom / Other16
Squarespace2
Wix1
Webflow1
Frequently detected issues
No click-to-call phone link detected on the homepage19
Primary H1 heading not detected on the homepage10
No enquiry or quote form detected9
No clear enquiry call-to-action detected on the homepage7
Homepage meta description may be missing or incomplete6
Limited service or contact page depth detected4
Structured data markup not detected4
HTTPS not detected on the audited homepage4
WHAT THE DATA MEANS
A benchmark is useful when it shows where the market leaves room to outperform.
An average score does not decide whether an individual website is good or bad. It shows the relative digital standard visible across the measured sample and helps identify common gaps worth investigating.
SkyInk uses these signals to prioritise where websites, search visibility and digital workflows can create a commercial advantage.
READY WHEN YOU ARE
Start a Project →Want to outperform the benchmark?
We can turn the gaps into a practical website, SEO, automation or software roadmap.
